First-line supervisors of non-retail sales workers: Salary, Job Outlook, Education and Career Path

Directly supervise and coordinate activities of sales workers other than retail sales workers. May perform duties such as budgeting, accounting, and personnel work, in addition to supervisory duties.

Short answer: First-line supervisors of non-retail sales workers earn a national median annual wage of $87,520 (BLS, May 2025). Employment is projected to change +0.5% from 2025 to 2035 (all occupations: +3.5%), with about 21,700 openings per year. The typical entry credential is high school diploma or equivalent.

Median annual wage
$87,520
May 2025 Verified data
Projected change
+0.5%
2025 to 2035 Official projection
Openings per year
21,700
Average, 2025 to 2035 Official projection
Employment
214,390
OEWS, May 2025 Verified data

First-line supervisors of non-retail sales workers salary

$0$50K$100K$150KUnited States$87,520
National annual wages for first-line supervisors of non-retail sales workers, May 2025: 10th percentile $50,320, 25th $63,940, median $87,520, 75th $122,050, 90th $164,070. The bar spans the 25th to 75th percentile, the thin line spans the 10th to 90th percentile, and the red mark is the median.
MeasureAnnualHourly
10th percentile$50,320$24.19
Median (50th percentile)$87,520$42.08
Mean (average)$99,370$47.77
90th percentile$164,070$78.88

These wages describe everyone employed in the occupation, from new entrants to experienced workers. They are not starting salaries and not earnings of graduates from any particular program. Verified data

Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, National. May 2025 reference period. Published April 30, 2026. Retrieved October 18, 2026. Methodology.

First-line supervisors of non-retail sales workers pay by state and metro area

$45.9K$122K
Median annual wage for first-line supervisors of non-retail sales workers by state, May 2025. Highest: New York at $121,780. States in gray have no published estimate.
Table: median wage and employment for all 54 states and territories
StateMedian10th pct90th pctEmploymentLocation quotient
Alabama$77,070$46,360$130,7902,4100.83
Alaska$83,900$56,810$103,7905401.21
Arizona$82,350$46,150$156,6602,5500.57
Arkansas$64,980$44,930$146,8101,8001
California$81,140$51,200$155,15019,6000.78
Colorado$110,450$62,190$203,2108,2302.08
Connecticut$78,950$50,710$160,4801,4300.61
Delaware$86,260$61,920$133,4709601.43
District of Columbia$88,420$64,480$176,0205800.6
Florida$81,650$49,080$140,87015,1201.1
Georgia$82,400$47,800$150,56010,4601.55
Guam$45,900$30,060$92,600500.52
Hawaii$63,490$44,310$106,1108901.03
Idaho$78,200$48,270$129,4809700.82
Illinois$88,820$51,150$162,4905,2800.63
Indiana$84,650$56,030$145,8703,8200.87
Iowa$89,640$47,960$167,9202,5301.18
Kansas$74,220$47,200$131,4908400.42
Kentucky$73,320$48,850$132,1002,0900.76
Louisiana$73,700$46,810$138,1601,8400.69
Maine$82,910$48,880$133,8908200.93
Maryland$82,620$49,360$149,1703,0500.8
Massachusetts$115,150$62,620$172,4805,4901.09
Michigan$80,170$49,900$158,0503,4900.57
Minnesota$88,510$49,810$137,3302,1300.52
Mississippi$68,180$43,370$112,5601,8601.16
Missouri$79,440$47,570$160,4602,9100.72
Montana$77,030$50,150$128,8506600.94
Nebraska$82,980$51,700$153,7901,8701.32
Nevada$76,750$51,100$123,1201,5100.7
New Hampshire$97,470$59,700$171,2401,4601.55
New Jersey$99,030$61,640$167,15010,3701.75
New Mexico$75,540$49,390$137,0608800.73
New York$121,780$64,490$198,13016,8701.26
North Carolina$91,200$53,650$180,68011,0801.63
North Dakota$79,060$41,120$136,4303100.52
Ohio$81,720$48,030$159,4605,9800.78
Oklahoma$74,840$32,860$144,5402,6201.11
Oregon$80,460$50,280$128,3202,0800.77
Pennsylvania$82,870$53,050$136,5105,9300.71
Puerto Rico$46,260$27,540$86,2301,2700.98
Rhode Island$85,420$60,530$158,0903500.5
South Carolina$77,130$47,630$141,2103,2301.02
South Dakota$105,680$61,110$177,3806801.08
Tennessee$85,980$49,800$147,9004,5101
Texas$74,590$45,550$138,02020,6901.07
Utah$81,600$45,770$132,3201,8500.77
Vermont$81,850$63,180$132,1202000.47
Virgin Islands$77,520$48,730$105,620400.84
Virginia$98,170$50,860$179,7109,0201.59
Washington$95,150$57,920$183,7704,8300.99
West Virginia$62,970$37,890$115,8705100.53
Wisconsin$91,980$60,440$159,7704,9301.22
Wyoming$80,230$59,440$147,9902600.68

A location quotient above 1 means the occupation is more concentrated in that state than in the nation overall.

Metro areas with the most jobs

New York-Newark-Jersey City, NY-NJ18,300
Atlanta-Sandy Springs-Roswell, GA6,880
Los Angeles-Long Beach-Anaheim, CA6,860
Houston-Pasadena-The Woodlands, TX5,920
Dallas-Fort Worth-Arlington, TX5,530
Denver-Aurora-Centennial, CO5,430
Washington-Arlington-Alexandria, DC-VA-MD-WV5,140
Miami-Fort Lauderdale-West Palm Beach, FL4,690
Boston-Cambridge-Newton, MA-NH4,470
Chicago-Naperville-Elgin, IL-IN4,130

Highest paying metro areas

Boulder, CO$136,380
Boston-Cambridge-Newton, MA-NH$122,870
New York-Newark-Jersey City, NY-NJ$116,980
Denver-Aurora-Centennial, CO$115,390
Greeley, CO$113,460
Kiryas Joel-Poughkeepsie-Newburgh, NY$112,140
Syracuse, NY$107,700
Sioux Falls, SD-MN$105,600
San Francisco-Oakland-Fremont, CA$105,130
Rapid City, SD$103,830
Among metro areas with at least 100 workers in this occupation.
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, State. May 2025 reference period. Published April 30, 2026. Retrieved October 18, 2026. Methodology.
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, Metropolitan areas. May 2025 reference period. Published April 30, 2026. Retrieved October 18, 2026. Methodology.

Job outlook for first-line supervisors of non-retail sales workers

2025 (actual)311,9002035 (projected)313,600
BLS projects employment of first-line supervisors of non-retail sales workers to go from 311,900 in 2025 to 313,600 in 2035, a change of +0.5% (+1,700 jobs). All occupations are projected to grow +3.5%.
  • Average annual openings, 2025 to 2035: 21,700. Openings include new jobs plus replacement needs when workers retire or leave the occupation. Official projection
  • Share of workers who are self-employed (2025): 30.4%.

These are official BLS projections. ConnectPrep does not alter them or present its own forecasts as official statistics.

Source: U.S. Bureau of Labor Statistics, Employment Projections, Table 1.2: Occupational projections, 2025-35, and worker characteristics, 2025. Base year 2025, projected year 2035. Published August 27, 2026. Retrieved October 18, 2026. Methodology.

Education and training for first-line supervisors of non-retail sales workers

Typical entry education
High school diploma or equivalent
Related work experience
Less than 5 years
On-the-job training
None
O*NET Job Zone
Job Zone Four: Considerable Preparation Needed

Highest education of people working in this occupation

Less than high school5%
High school diploma20.8%
Some college, no degree21.7%
Associate's degree8.8%
Bachelor's degree32.8%
Master's degree9.6%
Doctoral or professional1.4%
Share of workers age 25 and over by highest education completed, 2023-24. The most common level is a bachelor's degree (32.8%).
Source: U.S. Bureau of Labor Statistics, Employment Projections, Education and training tables 5.1 to 5.4. Attainment 2023-24 (ACS); wages 2025; projections 2025-35. Published August 27, 2026. Retrieved October 18, 2026. Methodology.

O*NET describes this preparation level as: Most of these occupations require a four-year bachelor's degree, but some do not.

Degrees and programs that lead to this career

Programs officially mapped to this occupation in the NCES and BLS CIP to SOC crosswalk. A mapping means the program commonly prepares students for the occupation, not that every graduate works in it. Official crosswalk

Source: National Center for Education Statistics and U.S. Bureau of Labor Statistics, CIP 2020 to SOC 2018 Crosswalk. CIP 2020 and SOC 2018 taxonomies. Published April 30, 2020. Retrieved October 18, 2026. Methodology.

Skills, knowledge, and daily work

Most important skills

Active Listening4.0
Speaking4.0
Monitoring4.0
Reading Comprehension3.6
Writing3.6
Critical Thinking3.6
Active Learning3.5
Learning Strategies3.3
O*NET importance rating on a 1 to 5 scale.

Most important knowledge areas

Customer and Personal Service4.0
Administration and Management3.9
English Language3.8
Personnel and Human Resources3.5
Economics and Accounting3.4
Sales and Marketing3.3
Mathematics3.1
Education and Training3.1
O*NET importance rating on a 1 to 5 scale.

Typical tasks

  • Monitor sales staff performance to ensure that goals are met.
  • Provide staff with assistance in performing difficult or complicated duties.
  • Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, or performing specific services.
  • Listen to and resolve customer complaints regarding services, products, or personnel.
  • Keep records pertaining to purchases, sales, and requisitions.
  • Hire, train, and evaluate personnel.
  • Confer with company officials to develop methods and procedures to increase sales, expand markets, and promote business.
  • Plan and prepare work schedules, and assign employees to specific duties.

Technology skills

  • Microsoft Excel (in demand)
  • Microsoft Office software (in demand)
  • Microsoft Outlook (in demand)
  • Microsoft PowerPoint (in demand)
  • Salesforce software (in demand)
  • Cisco Webex (hot technology)
  • Microsoft Access (hot technology)
  • Microsoft Project (hot technology)
  • Microsoft Word (hot technology)
  • SAP software (hot technology)
  • Budgeting software
  • Customer information databases
  • Delphi Discovery
  • Delphi Technology
  • Electronic data interchange EDI software
  • Financial accounting software

Transferable skills for career changers: Management of Personnel Resources, Social Perceptiveness, Coordination, Judgment and Decision Making, Time Management, Persuasion.

Common job titles: Customer Service Department Supervisor, Customer Service Supervisor, Driver Sales Supervisor, Information Center Supervisor, Inside Sales Supervisor, Reservations Supervisor, Sales Department Supervisor, Sales Leader, Sales Supervisor, Sales Team Leader.

This page includes information from the O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET is a trademark of USDOL/ETA. ConnectPrep has modified all or some of this information. USDOL/ETA has not approved, endorsed, or tested these modifications.
Source: National Center for O*NET Development for USDOL/ETA, O*NET 31.0 Database (August 2026 release). Database release 31.0, August 2026; element dates vary by occupation. Published August 25, 2026. Retrieved October 18, 2026. Methodology.

Is it worth it? Model the cost of getting there

Use the ROI calculator to compare the cost of the education this career usually requires against staying on your current path. It starts from the official wage distribution above, and you can change every assumption.

Frequently asked questions

How much do first-line supervisors of non-retail sales workers make?

The national median annual wage for first-line supervisors of non-retail sales workers was $87,520 in May 2025, according to the BLS Occupational Employment and Wage Statistics program. The lowest paid 10 percent earned less than $50,320 and the highest paid 10 percent earned more than $164,070. These figures cover all workers in the occupation, not only new entrants.

What education do first-line supervisors of non-retail sales workers need?

BLS lists high school diploma or equivalent as the typical education needed to enter this occupation, with less than 5 years of related work experience and none on-the-job training typically needed to become competent.

Is first-line supervisors of non-retail sales workers a growing career?

BLS projects employment of first-line supervisors of non-retail sales workers to change +0.5% from 2025 to 2035, compared with +3.5% for all occupations. About 21,700 openings are projected each year on average, including openings from workers who retire or change occupations.

Which states pay first-line supervisors of non-retail sales workers the most?

By median annual wage in May 2025, the highest paying states were New York ($121,780), Massachusetts ($115,150), Colorado ($110,450). Pay differences partly reflect differences in living costs.

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