Art directors: Salary, Job Outlook, Education and Career Path

Formulate design concepts and presentation approaches for visual productions and media, such as print, broadcasting, video, and film. Direct workers engaged in artwork or layout design.

Short answer: Art directors earn a national median annual wage of $114,850 (BLS, May 2025). Employment is projected to change +4.2% from 2025 to 2035 (all occupations: +3.5%), with about 12,200 openings per year. The typical entry credential is bachelor's degree.

Median annual wage
$114,850
May 2025 Verified data
Projected change
+4.2%
2025 to 2035 Official projection
Openings per year
12,200
Average, 2025 to 2035 Official projection
Employment
53,070
OEWS, May 2025 Verified data

Art directors salary

$0$100K$200KUnited States$114,850
National annual wages for art directors, May 2025: 10th percentile $64,900, 25th $82,480, median $114,850, 75th $162,640, 90th $213,050. The bar spans the 25th to 75th percentile, the thin line spans the 10th to 90th percentile, and the red mark is the median.
MeasureAnnualHourly
10th percentile$64,900$31.20
Median (50th percentile)$114,850$55.22
Mean (average)$129,440$62.23
90th percentile$213,050$102.43

These wages describe everyone employed in the occupation, from new entrants to experienced workers. They are not starting salaries and not earnings of graduates from any particular program. Verified data

Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, National. May 2025 reference period. Published April 30, 2026. Retrieved October 18, 2026. Methodology.

Art directors pay by state and metro area

$57.6K$149K
Median annual wage for art directors by state, May 2025. Highest: Massachusetts at $149,320. States in gray have no published estimate.
Table: median wage and employment for all 50 states and territories
StateMedian10th pct90th pctEmploymentLocation quotient
Alabama$77,220$56,540$131,7002100.3
Alaska$75,200$60,260$104,990400.35
ArizonaData unavailable4500.4
Arkansas$71,930$52,990$130,0302400.54
California$137,780$81,500$249,21012,4302
Colorado$99,990$73,110$162,6107200.73
Connecticut$71,900$69,990$161,5801,1602
District of ColumbiaData unavailable3101.3
Florida$99,660$56,780$163,4502,5200.74
Georgia$110,430$49,990$198,3601,4200.85
Hawaii$89,300$48,920$154,410400.18
Idaho$80,680$51,990$155,210
Illinois$103,550$69,200$172,0502,9601.42
Indiana$105,690$61,990$185,6903500.32
Iowa$80,940$62,990$126,9902800.52
Kansas$60,460$38,350$121,470
Kentucky$76,160$42,990$121,9403200.47
Louisiana$83,640$56,780$187,0001600.24
Maine$100,300$39,950$161,030
Maryland$98,400$61,160$175,6905700.6
Massachusetts$149,320$78,470$218,2701,8501.49
Michigan$86,660$54,590$166,8801,0800.72
Minnesota$109,700$70,810$177,6809200.92
Mississippi$66,020$44,020$174,410900.23
Missouri$100,940$60,590$162,3407800.78
Montana$73,850$45,700$96,0301000.56
Nebraska$73,270$54,530$102,5901400.4
Nevada$98,070$60,000$185,1002900.56
New Hampshire$132,000$70,990$169,9501600.7
New Jersey$129,200$87,700$195,4501,8401.26
New MexicoData unavailable600.19
New York$137,320$80,060$280,3208,7202.64
North Carolina$90,000$56,460$142,740
North Dakota$83,170$53,200$104,290300.23
Ohio$94,390$57,740$148,0801,0500.55
Oklahoma$80,680$62,960$143,2602900.49
Oregon$133,840$89,390$216,7001,0401.55
Pennsylvania$97,450$65,470$149,9401,2500.6
Puerto Rico$57,580$35,680$70,060800.25
Rhode Island$72,550$56,730$194,000900.55
South Carolina$87,990$64,380$180,0305500.7
South Dakota$66,610$56,730$85,530300.21
Tennessee$89,860$50,530$172,1309300.83
Texas$88,270$55,730$172,1302,4800.52
Utah$106,500$55,230$164,0302900.5
Vermont$129,260$77,360$153,890800.82
Virginia$101,150$64,010$165,0106700.48
Washington$121,170$69,690$215,9006500.54
West Virginia$63,550$45,370$111,080300.14
Wisconsin$81,130$58,470$131,8507300.73

A location quotient above 1 means the occupation is more concentrated in that state than in the nation overall.

Metro areas with the most jobs

New York-Newark-Jersey City, NY-NJ8,980
Los Angeles-Long Beach-Anaheim, CA6,590
Chicago-Naperville-Elgin, IL-IN2,560
San Francisco-Oakland-Fremont, CA2,390
Boston-Cambridge-Newton, MA-NH1,550
Dallas-Fort Worth-Arlington, TX1,210
Atlanta-Sandy Springs-Roswell, GA1,190
Miami-Fort Lauderdale-West Palm Beach, FL1,090
Portland-Vancouver-Hillsboro, OR-WA880
Washington-Arlington-Alexandria, DC-VA-MD-WV820

Highest paying metro areas

San Jose-Sunnyvale-Santa Clara, CA$170,140
San Francisco-Oakland-Fremont, CA$165,210
Boston-Cambridge-Newton, MA-NH$151,820
Portland-Vancouver-Hillsboro, OR-WA$145,410
New York-Newark-Jersey City, NY-NJ$142,990
Los Angeles-Long Beach-Anaheim, CA$137,560
Worcester, MA$131,240
San Diego-Chula Vista-Carlsbad, CA$126,050
Seattle-Tacoma-Bellevue, WA$124,610
Oxnard-Thousand Oaks-Ventura, CA$121,920
Among metro areas with at least 100 workers in this occupation.
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, State. May 2025 reference period. Published April 30, 2026. Retrieved October 18, 2026. Methodology.
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, Metropolitan areas. May 2025 reference period. Published April 30, 2026. Retrieved October 18, 2026. Methodology.

Job outlook for art directors

2025 (actual)140,2002035 (projected)146,000
BLS projects employment of art directors to go from 140,200 in 2025 to 146,000 in 2035, a change of +4.2% (+5,900 jobs). All occupations are projected to grow +3.5%.
  • Average annual openings, 2025 to 2035: 12,200. Openings include new jobs plus replacement needs when workers retire or leave the occupation. Official projection
  • Share of workers who are self-employed (2025): 62.1%.
  • Read the official BLS Occupational Outlook Handbook profile.

These are official BLS projections. ConnectPrep does not alter them or present its own forecasts as official statistics.

Source: U.S. Bureau of Labor Statistics, Employment Projections, Table 1.2: Occupational projections, 2025-35, and worker characteristics, 2025. Base year 2025, projected year 2035. Published August 27, 2026. Retrieved October 18, 2026. Methodology.

Education and training for art directors

Typical entry education
Bachelor's degree
Related work experience
5 years or more
On-the-job training
None
O*NET Job Zone
Job Zone Four: Considerable Preparation Needed

Highest education of people working in this occupation

Less than high school3.1%
High school diploma13.4%
Some college, no degree15.9%
Associate's degree9.3%
Bachelor's degree43.6%
Master's degree12.6%
Doctoral or professional2%
Share of workers age 25 and over by highest education completed, 2023-24. The most common level is a bachelor's degree (43.6%).
Source: U.S. Bureau of Labor Statistics, Employment Projections, Education and training tables 5.1 to 5.4. Attainment 2023-24 (ACS); wages 2025; projections 2025-35. Published August 27, 2026. Retrieved October 18, 2026. Methodology.

O*NET describes this preparation level as: Most of these occupations require a four-year bachelor's degree, but some do not.

Degrees and programs that lead to this career

Programs officially mapped to this occupation in the NCES and BLS CIP to SOC crosswalk. A mapping means the program commonly prepares students for the occupation, not that every graduate works in it. Official crosswalk

Source: National Center for Education Statistics and U.S. Bureau of Labor Statistics, CIP 2020 to SOC 2018 Crosswalk. CIP 2020 and SOC 2018 taxonomies. Published April 30, 2020. Retrieved October 18, 2026. Methodology.

Skills, knowledge, and daily work

Most important skills

Active Listening4.0
Speaking4.0
Reading Comprehension3.8
Critical Thinking3.8
Writing3.4
Active Learning3.3
Monitoring3.3
Learning Strategies3.0
O*NET importance rating on a 1 to 5 scale.

Most important knowledge areas

Design4.3
English Language4.3
Computers and Electronics4.2
Fine Arts4.2
Communications and Media4.1
Sales and Marketing3.7
Customer and Personal Service3.3
Production and Processing3.0
O*NET importance rating on a 1 to 5 scale.

Typical tasks

  • Work with creative directors to develop design solutions.
  • Present final layouts to clients for approval.
  • Manage own accounts and projects, working within budget and scheduling requirements.
  • Confer with creative, art, copywriting, or production department heads to discuss client requirements and presentation concepts and to coordinate creative activities.
  • Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.
  • Formulate basic layout design or presentation approach and specify material details, such as style and size of type, photographs, graphics, animation, video, and sound.
  • Review and approve art materials, copy materials, and proofs of printed copy developed by staff members.
  • Create custom illustrations or other graphic elements.

Technology skills

  • Adobe After Effects (in demand)
  • Adobe Creative Cloud software (in demand)
  • Adobe Illustrator (in demand)
  • Adobe InDesign (in demand)
  • Adobe Photoshop (in demand)
  • Figma (in demand)
  • Microsoft Office software (in demand)
  • Microsoft PowerPoint (in demand)
  • AJAX (hot technology)
  • Adobe Acrobat (hot technology)
  • Apple macOS (hot technology)
  • Atlassian Confluence (hot technology)
  • Atlassian JIRA (hot technology)
  • Cascading style sheets CSS (hot technology)
  • Facebook (hot technology)
  • Hypertext markup language HTML (hot technology)

Transferable skills for career changers: Judgment and Decision Making, Coordination, Complex Problem Solving, Time Management, Persuasion, Operations Analysis.

Common job titles: Art Director, Art Supervisor, Creative Director (CD Director), Creative Manager, Creative Services Director, Creative Services Manager, Design Director, Graphic Design and Art Production Manager, Group Art Supervisor, Presentation Director.

This page includes information from the O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET is a trademark of USDOL/ETA. ConnectPrep has modified all or some of this information. USDOL/ETA has not approved, endorsed, or tested these modifications.
Source: National Center for O*NET Development for USDOL/ETA, O*NET 31.0 Database (August 2026 release). Database release 31.0, August 2026; element dates vary by occupation. Published August 25, 2026. Retrieved October 18, 2026. Methodology.

Is it worth it? Model the cost of getting there

Use the ROI calculator to compare the cost of the education this career usually requires against staying on your current path. It starts from the official wage distribution above, and you can change every assumption.

Frequently asked questions

How much do art directors make?

The national median annual wage for art directors was $114,850 in May 2025, according to the BLS Occupational Employment and Wage Statistics program. The lowest paid 10 percent earned less than $64,900 and the highest paid 10 percent earned more than $213,050. These figures cover all workers in the occupation, not only new entrants.

What education do art directors need?

BLS lists bachelor's degree as the typical education needed to enter this occupation, with 5 years or more of related work experience and none on-the-job training typically needed to become competent.

Is art directors a growing career?

BLS projects employment of art directors to change +4.2% from 2025 to 2035, compared with +3.5% for all occupations. About 12,200 openings are projected each year on average, including openings from workers who retire or change occupations.

Which states pay art directors the most?

By median annual wage in May 2025, the highest paying states were Massachusetts ($149,320), California ($137,780), New York ($137,320). Pay differences partly reflect differences in living costs.

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